Aaron is the CEO and owner of Native Sun Natural Markets, a nationally known organic grocery chain based here in Jacksonville. Aaron has also applied his passion, values and experience in natural foods to participation on various Natural Products Industry Boards including the Southeast Natural Products Association and currently as a member of the Board of Directors of the Independent Natural Food Retailers Association. Aaron and the Native Sun team try to live the company’s mission every day, which is “to improve people’s lives through the products we carry and the foods we create.”